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December 27, 2017

Twinkle Twinkle little Start up.. 

Imagine if Uber after series of brainstorming had concluded that innovation meant - building great comfortable taxis for commuters. Good for us they didn’t do that, instead picked a different insight. They saw the pain people went through while booking cabs and simp...

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Data, Tracking, Targeting... How much is enough?

May 2, 2018

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