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May 2, 2018

Marketers need to rethink targeting, tracking, privacy, data collection and its ethical usage, all over again. We need to clearly ask, how much of data capture is enough.

When a trainer at a workshop many years back showed a packed audience a dozen ghost sites in the background secretly tracking a us...

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Data, Tracking, Targeting... How much is enough?

May 2, 2018

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